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Renewals Reach: Internal marketing to help improve organizational climate

In Public Libraries Online, Amy An’s feature article acknowledges the negative lived realities of public library work – including dysfunction, incivility, and bullying. She links these negative workplace behaviors to the larger scope of LIS values and ultimately shares how internal marketing can be leveraged to assess and improve public library organizations’ climates – including training and policies.

The original low morale study (2017) results and outcomes regarding impacts on daily library practice are shared. 

Read the article.

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